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Focused on Jodi Fedder
Category:Success Stories
On-demand

Scaling Social Without Breaking a Sweat: The Gym Group’s 240+ Location Strategy

What happens when 240+ teams nail their social strategy? Watch and find out.

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July 16, 2025

The Gym Group didn’t just activate 240+ gym managers on Instagram — they turned them into confident social pros, achieving 100% adoption and doubling average engagement.

The result? A social transformation that delivered:

  • 360% increase in Instagram reach

  • 7%+ engagement rate — double the industry average

Watch on-demand for a behind-the-scenes look at how they made it happen — and how you can, too.

No slides full of jargon. Just a great story, helpful examples, and time for your questions.

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Speakers

Jodi Feddon
Jodi Feddon
National Social Media Manager,
The Gym Group
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Alex W 2
Alex Wedderburn
Strategic Account Executive
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